RISK


The entire business process has to face numerous risks and uncertainties. Risks arise due to uncertainties in regard to cost, loss or damage. In business, risks include changing demand and fashions, price falls, change in the market conditions, new inventions, fire, flood, accidents etc.
 In the words of Boon and Kurtz, "Risk is the chance of loss or injury." It may or may not happen. In business, the risk may be defined as the danger or loss from unforseen circumstances. It implies a possibility of loss due to unpredictable happening in the future

Types of Risks
The risks may be classified as

1. Pure and Speculative Risks
Pure risk refers to those situations that involve the chances of loss or no loss. For example, a car can meet with an accident or it may not meet with an accident. Speculative riskrefers to those situations where there is possibility of loss break-even or even a profit Pure risks are generally insurable, while the speculative risks are no
2. Dynamic and Static Risks
Dynamic risks arise from the changes that take place in society like economically, socially, technologically or politically. These are difficult to anticipate, whereas static risks are more or loss predictable. Dynamic risks closely resemble speculative risks and pure risks are examples of static risks.

3. Fundamental and Particular Risks Fundamental risks are those which affect the whole society like floods, wars etc. Particular risks.are confined to individuals or smaller groups. Eg. theft, fire etc.
 4.Quantifiable and Non-quantifiable risks
The risks which can be measured are known to be quantifiable, while the situations which may result in consequences like tension or loss of peace are called non-quantifiable.

 5. Financial and Non-financial Risks

 If any risk is concerned with financial loss, it is termed as a financial risk. If a risk does not involve financial loss, it is known as non-financial risk.
 It is obvious that to avoid risks is impossible since all choices and actions contain risk. Our challenge therefore, to select the risks carefully, quantify them and ensure that the benefits are greater than loss.

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